Case study
Timbershark Tree Services
From word of mouth to steady quote requests.
Timbershark is a licensed and insured tree service in Martinsburg, WV, working across West Virginia, Maryland and Virginia. We built them a website that explains tree work the way the owner does, puts the estimate form in the first screen and gives every service and town its own page.
- Client
- Timbershark Tree Services
- Based in
- Martinsburg, WV
- Service area
- West Virginia, Maryland and Virginia
- What we did
- Website design and build, service and town pages
Skilled crew, but most work came from word of mouth.
Timbershark does careful, technical tree work: removals close to houses, limbs lowered in sections with ropes and rigging, storm cleanup across three states. Before the new site, the owner says they relied almost entirely on word of mouth. That keeps a crew busy some weeks and quiet others, and it does nothing for the homeowner one town over who is searching for a tree service right now.
What the website needed to do
- Show up when people nearby search for tree removal, trimming or storm cleanup
- Make asking for an estimate quick and easy on any phone
- Earn trust before the first call, with real reviews and a clear process
- Cover the whole service area, not just Martinsburg
Every part of the site has a job to do.
Nothing on the page is decoration. Each section answers a question a homeowner has before they pick up the phone.
- Estimate form in the first screenName, phone, address, the best time to call and what is going on with the tree. Nobody has to hunt for a contact page.
- Call button on every phone screenAn emergency call button and a free consultation link stay pinned to the bottom of the screen while visitors scroll.
- A page for every serviceTree removal, trimming and pruning, stump removal and emergency tree services each get a page written for that job.
- 11 town pages across WV and VAFrom Hedgesville and Charles Town to Leesburg and Winchester, every town has its own page, tied together by a county map on the homepage.
- Real Google reviewsReviews from Timbershark's Google profile show on the homepage and beside the form, in customers' own words.
- Copy that sounds like an arboristThe site explains when a tree needs removing and when trimming is enough, so visitors trust the advice before anyone climbs.
- A clear processFour steps from first call to cleanup, plus the promises that matter: licensed and insured, the quoted price, a clean job site.
- Answers to common questionsRemove or trim, the best time of year, what happens to the stump, homes and businesses. Answered before the call.
Scroll the whole homepage.
The homepage answers a homeowner's questions in the order they tend to ask them.
- 1Hero and estimate formWhat Timbershark does, where, and a form to get started.
- 2About the businessLocally owned, and why judgment matters in tree work.
- 3ServicesRemoval, trimming, stumps and emergency work, each linked to its own page.
- 4How it worksFour steps from the first call to cleanup.
- 5Customer reviewsReal Google reviews from homeowners in the area.
- 6Service area mapFive counties across WV and VA, with a link to every town page.
- 7Before you commitFree estimates and the promises behind every job.
- 8Questions and final call to actionCommon questions answered, then the phone number and estimate button again.
Built for a phone in one hand.
Most people looking for a tree service search on their phone, often standing in the yard looking at the tree. Every screen keeps the call button within reach.
- First screen
- Estimate form
- Services
- Service area
Steady quote requests within weeks of launch.
We only publish a client's numbers with their permission, so here is the result in the owner's own words.
- Before
- Work came almost entirely from word of mouth.
- Within weeks of launch
- Steady quote requests for tree removal and emergency jobs.
- The owner's verdict
- One of the best investments they have made for the business.
TreemanSites completely changed the game for us. Before the new site, we relied almost entirely on word of mouth. Within weeks of launching, we started getting steady quote requests for tree removal and emergency jobs. The site looks sharp, works great on mobile, and speaks directly to tree care customers. Working with them was easily one of the best investments we've made for our business.
Let's get your phone ringing.
Tell us about your tree company and we'll send back an honest review of your website and Google presence, with the fixes that will bring in the most calls. No pressure.
- Your site checked on speed, mobile and SEO
- Where you stand against local competitors
- A short list of what to fix first
- A free homepage mockup, before you pay anything